Apr 30, 2013 According to Wines and Vines, Constellation, the world’s largest wine seller did a study in 2008 called Project Genome surveying the “purchases of 10,000 premium-wine consumers–defined as those who purchased wine priced at $5 and higher–over an 18-month period. While the first Project Genome study asked online survey participants to. Free Online Library: Genetic wines: Project Genome research project reveals wine consumer preferences.(CURRENTS) by 'Cheers'; Business Food and beverage industries Travel industry Consumer preferences Consumer research Drinking (Alcoholic beverages) Drinking of alcoholic beverages Genetic research Genomics Marketing research Wine Market research.
From Human Genome Project to Winemaker, Kristie Tacey has Found her CallingSitting together with winemaker Kristie Tacey, and Secrets to Food & Wine Pairing chef, tasting through the lineup, I was reminded of how much I love feminine wines. They have a sophistication, balance, and pair so well with food. Kristie’s wines fit the blueprint.
Mix that with the glorious California fruit that we are blessed with, and you have yourself some world class wine!She is totally hip, and you want to hang out with her to chew the fat. Yet, keep your wine chops fresh, ’cause she’ll drop all the technical jargon on you in a heartbeat.A converted scientist, formerly of the “Human Genome Project”, Kristie’s research has been published, with biotechnology as her initial inspiration for moving the bay area. Yet, she wanted something different for herself. As history has proven, having a background in science can be an asset in winemaking. The fermentation process alone is simmering with microbial life, and has myriad variables related to time and place. Her transition from scientist to winemaker seems as if it’s been an easy one.I’m featuring Kristie at the Secrets to Food and Wine Pairing December 9 at Mise en Place in Oakland, 1-4PM. To find out more and get tickets, go.This year she’s on her 10th vintage, and like all fine wine, her skills get better with age.
Her Saveria vineyard Pinot Noir from the Santa Cruz mountains blew me away. She’s got a “Wonder Twin Power” thing going with Prudy Fox, the vineyard owner and “vine whisperer”. The balance between fog and sun in this tiny 5 acre vineyard, near Aptos, has a big influence on the quality of these grapes, and Kristie helps usher it to the bottle.
The complex notes of wild fennel, rose, mushroom, pomegranate, cranberry, and cedar made me want to guard this wine with my life! The unctuous texture and Lapsang souchong finish sealed the deal for me. Lamont exclaimed, “apricot, duck flatbread!” (that’s what he’s pairing with this wine Dec 9), and made me think about all the food pairing possibilities, but I guess duck flatbread will do!Another wine I loved was the 2017 Zabala vineyard Riesling, from Arroyo Seco.
Most of the best European whites come from limestone-based soils, and we have comparatively little of it here on the west coast. But there’s a smattering of limestone in the Arroyo Seco AVA in southern Monterey county, and the Zabala vineyard is blessed with pink granite and rocks from an old riverbed. It is this type of terrior that gives wine a minerality that Riesling needs for added dimension. Some of my favorite tea aromas (jasmine, chamomile, lemon verbena) pulled my nose into the glass for another sniff, while the huge peach, pineapple, and Asian pear fruit sealed the deal. I love this sort of wine with pork chops, Asian food, and scallops.Another one of my favorites was the 2017 Cabernet Franc from the Alegria vineyard in Russian River Valley.
Kristie is a big fan of French Loire reds, and it shows. This one reminds me of Saumur Champigny, with its tart red fruit quality, chili relleno nose, and multiple layers of complexity. Pair that with a Provencal stuffed pepper (oh wait, you can get that pairing Dec 9 as well!)In a year in which women are stepping forward, and more women are being recognized and celebrated for their contributions to society, I thought it perfectly fitting to feature women winemakers, like Kristie, as well. It just so happens that the feminine touch in winemaking also resonates with my palate too.Come meet Kristie Tacey December 9, and taste her wines with Lamont’s deliciously creative food. You will leave feeling like it’s the best way you could have spent your Sunday afternoon.We can never know everything about wine. Let’s keep learning.Patrick.
Constellation Releases 2014 Project Genome Findings After Surveying 7,000 Wine ConsumersAfter conducting a 100-plus question survey of roughly 7,000 North American wine consumers over the past 18 months, Constellation Brands has revealed its findings in a study called “Project Genome, The Evolution of the Wine Consumer.” The study is a follow-up on a similar initiative Constellation undertook a decade ago that was also called Project Genome.Constellation has used its survey findings to segment U.S. Wine consumers into six classifications: price driven (21% of survey respondents), everyday loyal (20%), overwhelmed (19%), image seeker (18%), engaged newcomer (12%) and enthusiast (10%). “Having this deeper understanding of the wine consumer will allow us to make the best wines for each consumer segment. With this level of insight, we can build greater loyalty for our existing brands, identify opportunities for growth, and introduce new products to attract consumers across all segments,” Chris Fehrnstrom, Constellation’s CMO, wine & spirits division, told Shanken News Daily.
“We’re also able to empower retailers and distributors to implement more effective category management processes. Together, we can influence the way we display wines, promote brands and cluster products based on geography, lifestyle and preference.”.Tagged:,Previous: Next.